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5 Baked Goods To Sell in Your Home Baking Business!

Updated: Mar 27, 2023

Have you been thinking about starting a home baking business but you are not sure what baked goods you should sell from home?

You might be like me and love to make a huge variety of desserts. But which items should you actually sell in your business? Here is a list of the top-selling baked goods to sell from home.

best selling treats for your home baking business

Best baked goods to sell from home

home baking business

1. Cakes

This might be a little biased because I ended up focusing on custom cakes in my home baking business! But this was for a reason. The profit margins for cakes are much higher. I can charge 1,000 for one simple wedding cake!

My average order for a cake is $350 in Southern California. It was much easier for me to get an order of that amount or higher with cakes than assorted treats.

Cakes can range from small cakes for 4 people to large wedding cakes and everything in between! The great thing is that there is room for everyone at every talent level.

I started with selling naked cakes from home (because I did not know how to make buttercream yet, I used no-bake cheesecake as the layers). From there I learned how to make decorated cakes, fondant cakes, sculpted cakes, and wedding cakes!

If you want to get started with selling cakes make sure to check this post out Must-Have Items to Sell Cakes From Home.

2. Dipped Strawberries

Chocolate-dipped strawberries are a great item to sell from home. They are getting more and more popular. Makers are creating dipped treats to look like characters and adding creative designs. They make great gift boxes for special occasions and holidays making them an easy sell.

The great thing about chocolate-covered strawberries is that you don't actually have to bake anything... wait is that cheating to have them on this list? shh.. don't tell anyone!!!

These are perfect if you don't have a large kitchen space for multiple large cakes. They are a lot faster as well so it is much easier to pump out a large amount of strawberries!

Extra point. your ingredients list is much smaller!!

3. Sugar Cookies

Sugar cookies can get very intricate!! Meaning their price can go up significantly! If you don’t have a steady hand give fondant a try! Perfect for everything from teacher appreciation to Bridesmaids boxes!

Sugar cookies are a very profitable item to sell! They are an item that not everyone can do and not everyone can pick up easily.

You can go to the grocery store for a birthday cake but you can not easily go pick up themed decorated sugar cookies!!

4. Macarons

These classic cookies will never go out of style! They are very inexpensive to make depending on the type of fillings you decide to use. Because they are so finicky and really take a lot of practice to master they are very profitable!

If you can master these little cookies you are in for a big profit! When I priced these delicious babies out they were .17 cents per cookie!

These cookies can go for a minimum of $2 for a simple flavor with no design. Add extra designs like hand painting or different shapes and specialty flavors and you can charge $5 plus!

5. Cupcakes

A classic right!! The best part is there is so much variety when it comes to cupcakes; whether it’s in the flavor combination or the decor style. The possibilities are endless.

Due to recent events, many weddings are opting for cupcake displays instead of large wedding cakes.

Like all other desserts cupcakes can also go up in price based on the design and flavor combination. I love making buttercream flower cupcakes as well as getting creative with new flavor combinations!

If you are drawn to any of these items I would say go for it!! Don’t worry, your menu can always change and grow! Start with one item you love to make and adjust to fit your business needs!

Make sure to read this next!

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